Blog

Save the Date: 2022 Sport for Life Canadian Summit

We often hear about participants facing adversity in sports, finding ways to overcome it, then going on to accomplish great things. Their ability to overcome obstacles becomes as much a part of their success story as the victories they achieve. Adversities, ranging from the present global pandemic to the historical and current climate of systemic…
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PLAY Cowichan educates communities on physical literacy

Kim Liddle and her colleagues knew they couldn’t do it alone. The South Cowichan Recreation Manager was attending a conference in Harrison Hot Springs seven years ago when she heard about the Physical Literacy for Communities initiative. Right away she knew it was something she wanted to be involved in, but it would require large…
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AFL Canada teaming up with PLAYBuilder

Australian football is quickly growing in popularity in Canada, and will reach many new players thanks to a partnership with PLAYBuilder.  This year, AFL Canada and Sport for Life are teaming up to give Canadian teachers, junior coaches and leaders greater access to programming that will introduce the sport to new players. “Australian football is…
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Sport for Life congratulates the Honourable Pascale St-Onge on her appointment as Minister of Sport and Minister responsible for the Economic Development Agency of Canada for the Regions of Quebec

Sport for Life extends its sincerest congratulations to the Honourable Pascale St-Onge on being appointed as Minister of Sport and Minister responsible for the Economic Development Agency of Canada for the Regions of Quebec. It is clear through the Sport for All funding announced as part of the 2021 budget and other federal initiatives that…
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Creating a new brand identity for Athletics Canada

A crucial part of building awareness and attracting talent for any sport is a strong and recognizable brand, which is why Athletics Canada has transformed its image with a new, cutting edge look for athletes and spectators alike. “Athletics Canada represents athletes from a lot of different disciplines, so we needed to create an identity…
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VIDEO: Sport for Life director mobilizes physical literacy knowledge

It’s got everything you need to know about physical literacy in 15 minutes. Recently Sport for Life’s Senior Director of Physical Literacy Drew Mitchell prepared a video presentation for the 2021 International Society for Physical Activity and Health conference called “Physical Literacy - What it is and Why it is Important!” It takes viewers through…
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Call for partners: Implementing Equitable and Quality Community Sport for Racialized and Newcomer Women & Girls

Sport for Life in partnership with Canadian Women & Sport, are looking for three local sport organizations (LSOs) or community-based organizations who are keen to engage and empower self-identifying racialized and/or newcomer women, girls, trans women, trans girls, and femmes through quality sport opportunities. Quality Sport opportunities means creating positive experiences in supportive environments through…
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Sport for Life tours France to promote physical literacy

France is preparing for the return of sport and physical activity as the pandemic subsides, and Sport for Life toured the country and met with academics, teachers and sport educators. Using the principles of Long-Term Development and physical literacy as a foundation, the goal was to empower French organizations to continue delivering cutting edge programming.…
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Paralympics inspire next generation of athletes

What does it take to ignite a dream? For many individuals with disabilities, whether congenital or acquired, the first step towards participation in sport or physical activity is learning that an adapted version of a particular activity exists, and the second is finding an appropriate program or organization to connect with. In the Long-Term Development…
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PLAYBuilder mobilized by PL4C

When it comes to delivering quality sport and physical literacy programming, PLAYBuilder is useful in a number of different contexts. The Physical Literacy for Communities (PL4C) initiative has been incorporating the cloud-based, lesson-planning  system into its projects for several years now, and the working groups are beginning to see positive results.  “PLAYBuilder provides activities and…
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