Canadian Youth Leaders Join Global REACH Initiative to Shape the Future of Sport

Sport for Life is proud to announce the Canadian participants in REACH, an international project led by TAFISA (The Association For International Sport for All). Bringing together organizations from 10 nations, REACH empowers young people by expanding their role in leadership and decision-making…

An Introduction to Physical Literacy: A Foundation for Better Programs

Some kids light up during physical activity. Others shrink back, lose confidence, and by age 12, they're done with organized sport forever. The difference? Physical literacy. And most programs aren't building it systematically. The Real Problem Only 39% of children and youth (ages 5-17) in Canada…

Active Kids Adventures: Literacy and Movement in One Story

Here's a common problem in schools and community programs: Early literacy programming and physical activity programming often compete for the same limited time. Teachers and administrators have to choose, and something usually loses. Active Kids Adventures (AKA) is built on a different idea—what…

Beyond Movement Skills: Why Teaching Kids to “Read the Game” Matters

When we think about physical literacy—the combination of skills, confidence, and motivation to stay active for life—most people picture basic movement: throwing, jumping, kicking. But the Canadian Physical Literacy framework identifies something equally important: the cognitive and decision-making…

Building Connections: The CO-PLAY Network’s Mission to Transform Sport and Physical Activity for Newcomer Youth

When a young Matt Kwan began working at a settlement agency years ago, he saw how newcomer children would light up during physical activities—but also how many barriers stood in their way. What started as a personal mission to give back to this settlement agency, has evolved into something much…

Launch – Welcome to Canada eLearning Course is now available in French 

We are pleased to announce that the eLearning course Welcome to Canada: Engaging New to Canada Participants in Sport and Physical Activity is now available in French and continues to be offered in English. This training provides practical tools to support New to Canada participants and enhance their…

Now Available – Physical Literacy Leader & Quality Sport Leader Certifications in French

We are pleased to announce that two of our flagship certifications – Physical Literacy Leader – Level 1 and Quality Sport Leader – Level 1 – are now available on-demand in French. Whether you work in sport, recreation, education, or community programming, these certifications will give you…

Movement Across the Whole School Day: How B.C. Schools Are Embedding Physical Literacy into Learning

A growing number of B.C. schools are proving that movement is the key to unlocking student focus and engagement. In Sport for Life’s Movement Across the Whole School Day initiative, 95% of educators report improvements in focus, engagement, and behaviour after building physical activity into every…

From Inspiration to Action: How to Build Accessible, Inclusive Social Legacies at Any Sport Event

At the end of every sport event—when the crowds disperse, the medals are packed away, and the headlines fade—what remains? For many communities, the true legacy isn’t in the podium photos but in the quieter, longer-lasting changes: a new pathway into sport for equity-deserving youth, jobs for…

When Kids Discover the Joy of Movement: Alex House and Sport for Life’s Winning Partnership

Surrey/White Rock, BC — The first day rugby coaches arrived at Alex House, most children had never heard of the sport. Many looked skeptical. But by week two, something magical was happening: coaches were running, sweating, and laughing alongside the kids, and the energy was absolutely contagious. “By…

Sport for Life and Physical Literacy for Life Announce Drew Mitchell as New Chief Executive Officer

Victoria, B.C. — Sport for Life and its charitable partner, Physical Literacy for Life, are pleased to announce Drew Mitchell's appointment as Chief Executive Officer, effective August 1, 2025. Mitchell, currently Senior Director of Physical Literacy for Sport for Life, is a former Canadian National…

Sport for Life Champions “Give and Go”: A Documentary Redefining Youth Sport Success

Sport for Life proudly endorses Give and Go, a groundbreaking 34-minute Canadian documentary that examines the critical balance between sport specialization and multisport participation in youth development. GIVE AND GO Sport Education (GGSE) is a not-for-profit advocating for the physical, emotional…

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